Booker brings in new cost-saving campaign

Booker has launched a new campaign with one simple message for catering customers: ‘Ask us how we can save you money’.

The food and drink wholesaler is showcasing a range of new and existing offers and services. Available in branches and online, Booker is committed to helping caterers across the food and drink industry save money and to aiding them in kicking off a positive 2025.

The company is inviting both new and existing customers to reach out to their local branches for a business discussion. In addition to 30 new and on-trend products to help with menu planning, Booker has held the prices on over 400 core products alongside its value own brand range, Chef’s Essentials, until 4^th March.

'Recognising the challenges'
Leigh Baker, catering propositions director for Booker, said: “We recognise the challenges that caterers face in today’s competitive landscape, which is why we’re committed to providing solutions that help them thrive. We’re confident that we can offer the best solutions to meet our caterers’ needs, and our team is ready to work with them to identify cost-saving opportunities that can make a real difference to their businesses and profits.”

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