Clive Humby OBE to speak at GCA Conference
Data science pioneer Clive Humby OBE co-founded the global consumer insights company behind the Tesco Clubcard.
Data science pioneer Clive Humby OBE, who co-founded the global consumer insights company behind the Tesco Clubcard, will be speaking at the Garden Centre Association’s (GCA) annual conference next year. He will present on 26th January at the Crowne Plaza, Stratford-upon-Avon, sharing his expertise on data strategy, consumer behaviour and how businesses can use data to drive transformative competitive advantage.
Humby is perhaps best known for coining the phrase ‘data is the new oil’ in 1996, reflecting his long-standing influence on the way organisations approach and utilise information. With more than 45 years’ experience working across 30 global markets, he has advised boards, governments and senior leadership teams on data strategy, analytics and business transformation.
'A pioneer in customer analytics'
GCA chairman and operations director of Haskins Garden Centres Ben Harrison said: “Clive is widely recognised as a pioneer in customer analytics and data science and brings with him an incredible depth of knowledge and experience gained over more than four decades. His insight into how businesses can harness data to better understand customers and shape strategy will be hugely valuable to our members.”
Peter Burks, chief executive officer of the GCA, added: “Clive brings a wealth of insight into one of the most important areas shaping modern business. Understanding customers has never been more critical and his expertise will help our members think differently about how they use data within their own organisations.”








